Customers and clients love getting a glimpse behind the scenes, and pictures of your people at work is an easy way of providing it. Of course, allowing a photographer into the office could be disruptive if it’s not planned for. The factory floor or research lab presents health and safety and security challenges. Hardly worth it? Well yes it can be….
5 Reasons to Photograph People at Work
- Put a human face to a business
- Get customer/client engagement
- Tell the story
- Build the team spirit
- Makes the business look accessible and accountable
6 Things to Make it Easier to Photograph People at Work
Having the photographer around the work place can be fun, but it can also be a stress point, so make preparations and keep the staff onside.
- Put together a comprehensive shot list to make sure you get everything
- Inform staff involved in the shots
- Allow them time to stage specific actions you want to see in the pictures, don’t rely on hit and miss machine-gun camera work
- Make allowances in work targets so staff aren’t stressed or resentful
- Strike a balance between 3-line whips to make staff co-operate, and a genuine aversion to being photographed
- Pamper the staff by getting a hairdresser in for the day